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Mike Schramm From WoW.com Discusses World of Warcraft – Part 2 of 2

Posted on 05 August 2009 by Tim

Here is the rest of my interview with Mike Schramm of WoW.com. Be sure to check out Part 1!

How long have you been working at WoW.com?

I personally have been working with the site almost three years now, first as a blogger, then as a lead, and now as an editor. But the site has been around even longer than that — just a few months after the game was released almost five years ago, Weblogs Inc saw how big it was and devoted this whole blog to just the one game and its community. And since then, we’ve really really grown, to the point where, even though we’re covering just one game, we’re rivaling big blogs like Joystiq and Engadget for hits every month. I can take credit for some of that, but far from all of it: we have a really dedicated, huge team (and you can see all of their names on the front of the site) that works very hard every day to make sure we always have something cool for readers to see. And of course we’ve grown along with the community — there is probably more independent writing and commentary out there about WoW than any other game, and we’ve really tried to be a spotlight for some of the best work out there.

WoW.com Site Preview Thumb As a player, I’m sure you have lots of ideas for things to change or improve. If you could have your way what changes, additions or features would you like to see in an expansion?

Personally, I like the game as it is, and I think Blizzard has done a pretty amazing job with it. Most of the things I’d like to see changed, many of which I write about on WoW.com, are probably things that would have to go into another game. It’d be great to see different ways for players and NPCs to interact, more types of classes, and a little more interaction between players and the world they live in (it would be cool to see characters actually age or have some more things happen to characters even while they’re logged out of the game). But most of those ideas are pretty pie-in-the-sky things, and wouldn’t be practical to implement in this game that’s already four years old. We’re only starting to really see the potential in MMO games, though, so I’d say ideas like that would be more likely or possible in the future, with Blizzard or another company.

Will you be attending BlizzCon? If so, is there anything you’re hoping to see/hear there?

We will be at BlizzCon for sure — we’ve been there the past two years, and I think our coverage has been exemplary. Last year was the first year Blizzard offered a live TV feed of the proceedings, and I heard people were still watching our liveblogs — even though they were only text, we provided more insight and commentary on exactly what was happening. So yes, we’ll be there — we’ll have a meetup on Thursday evening as usual, and then all weekend long, we’ll be running around getting and posting news. Even if you can’t make it out to Anaheim, if you’re reading our site that weekend, you’ll feel like you’re there.

As for what we’re hoping to see, we’ve heard rumors of various things, and I think a new expansion isn’t too far off the mark — it’s about time Blizzard at least introduces us to the next big release. It wouldn’t be too much of a surprise to see more about Starcraft II and Diablo III as well, two games that I’m also very interested in. Other than that, we’ll just have to wait and see. No matter what happens, I’m sure it’ll be very exciting.

Can we expect to see more video interviews like the one you did at E3 with Michele Boyd? (See Part 1 to view the video.)

Yes, I like doing video a lot, and in the past we haven’t done nearly as much with it as we should. Especially at conventions and when you’re doing interviews, video is much easier and faster to post than transcribing audio, and it helps give readers a sense of what it’s like to be there. So yes, I would say we’ll definitely be bringing the video cameras to BlizzCon, so keep an eye out for more video features and interviews from the convention floor there.

WoW.com reported that Cataclysm may be the name of the next WoW expansion. Has any new information developed about Cataclysm or the next expansion?

We haven’t heard anything yet about what Cataclysm is — it could be a new World of Warcraft expansion, some other new product related to WoW, or it could be a completely new project by Blizzard. All we know is that Blizzard registered the name as a trademark recently, and while there isn’t any mention on the paperwork of the game, the actual meaning of the word seems to point directly to it being a new WoW expansion, possibly involving the Maelstrom (the big swirly thing in the middle of the WoW map that we haven’t yet visited in game).

Mike, thanks for your time! Be sure to read WoW.com to keep up with the latest World of Warcraft news!

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